A breakthrough in soil intelligence launched on World Soil Day, giving farmers unprecedented visibility into soil carbon, access to annual crediting cycles and unlocking a new era of data-driven farm profitability.
HORIZON is a step-change for Australian agriculture: transforming invisible soil processes through a digital model enabling farmers to see their soil variability, carbon stocks and response to management for the first time.
HORIZON combines satellite imagery with machine learning and 20,000+ soil samples to deliver prediction accuracy amongst the highest reported for similar landscapes, enabling verification on an annual cycle meaning credits are issued when carbon is stored.
Developed through $12 million investment and rigorous three-phase process from June 2023 to June 2025, in partnership with global satellite data experts Earth Observing Systems Data Analytics.
5 December 2025: Today, on World Soil Day, AgriProve is launching HORIZON, a new Australian digital breakthrough that lets farmers see their soil for the first time. Built on three years of Research and Development, including a $12 million investment, 20,000 soil samples and advanced satellite-machine learning technology, HORIZON delivers monthly soil carbon insights and annual credit issuance, transforming how farmers measure, manage and monetise the natural capital beneath their feet. This delivers verification-grade accuracy across entire properties with 100% coverage, monthly updates and annual crediting on increases in carbon stocks.
HORIZON was delivered with the support of the Australian Government's National Soil Carbon Innovation Challenge and developed in partnership with global satellite data experts Earth Observing System Data Analytics (EOSDA).
AgriProve Founder and Chair Matthew Warnken said HORIZON marks a pivotal moment in the Australian soil carbon market:
“The foundational challenge for agriculture is that you can’t see soil to work out what is happening beneath your feet. HORIZON changes that. It gives farmers visibility into soil carbon in a way that simply hasn’t been possible until now. And when farmers are striving to improve their sustainability, they deserve to see results and to be rewarded earlier.”
Traditional soil carbon project measurement captures five-year snapshots. Farmers have been left to infer what happens between sampling rounds, effectively farming blind to the constant changes of carbon, biology, rainfall harvesting and nutrient cycling.
HORIZON replaces that uncertainty with continuous insight. With HORIZON farmers will be able to:
- See their soil carbon stocks across every paddock
- See carbon variability and hotspots to guide management decisions
- See how carbon levels change in response to management
- See where carbon is accumulating, and get credited annually for it
This visibility connects management directly to outcomes, enabling a new generation of data-driven insights for land management where sustainability, productivity and profitability are tightly aligned.
Quotes attributable to AgriProve Founder and Chair Matthew Warnken:
" HORIZON isn’t just about measuring carbon, it’s about making soil health visible, measurable and valuable. When farmers can see how their decisions build carbon, they’re empowered to manage for productivity and resilience, not just compliance.”
Quotes attributable to AgriProve General Manager Kieren Whittock:
“HORIZON rewards farmers for gains whenever and wherever they occur. That revenue can be reinvested into better pastures, improved grazing systems and the biological inputs that support long-term soil health. It reinforces carbon projects as genuine drivers of profitability and environmental performance.”
“At AgriProve, we take a soil-first approach, because when you improve your soil, everything else improves with it.”
See HORIZON in action
AgriProve will host a live webinar on 18 December at 6pm AEDT featuring demonstrations from AgriProve’s technical team and EOSDA specialists. Farmers, agronomists, and project developers are invited to see how the digital twin works and to ask questions directly.
Media contact: Daniel Wortmann 0448 187 650 [email protected]
